Public Relations
If you are interested on what'coming next for Apple , watch this video.
This is an example of public relations in which s Mr. Jobs tells us the public about what to expect from Apple in the coming months. They inform us of new product releases, software, statistics that show how the company is doing. These Keynote Addresses are great because they make me feel that Apple cares about informing me on what they are planning to do in the future.
All of the things Apple does to keep us informed and aware of their product are really working out because they are a very fast growing company that will only keep on growing. The way they integrate their marketing communications is amazing because they target such a broad market but yet they are successful at reaching us and making us buy.
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